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Privacy Policy

Privacy Policy for Ceratec Audio Design GmbH

At cerasonar, accessible from http://www.cerasonar.de, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by cerasonar and how we use it. If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us through email at info@cerasonar.de

General Data Protection Regulation (GDPR)
We are a Data Controller of your information.

Ceratec Audio Design GmbH legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Information we collect and the specific context in which we collect the information:

– Ceratec Audio Design GmbH needs to perform a contract with you
– You have given Ceratec Audio Design GmbH permission to do so
– Processing your personal information is in Ceratec Audio Design GmbH legitimate interests
– Ceratec Audio Design GmbH needs to comply with the law

Ceratec Audio Design GmbH will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. If you wish to be informed what Personal Information we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

– The right to access, update or to delete the information we have on you.
– The right of rectification.
– The right to object.
– The right of restriction.
– The right to data portability
– The right to withdraw consent

Log Files
cerasonar follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.

Cookies and Web Beacons
Like any other website, cerasonar uses ‘cookies’. These cookies are used to store information including visitors’ preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information.

Privacy Policies
You may consult this list to find the Privacy Policy for each of the advertising partners of cerasonar.

Third-party ad servers or ad networks uses technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on cerasonar, which are sent directly to users’ browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit.

Note that cerasonar has no access to or control over these cookies that are used by third-party advertisers.

Third Party Privacy Policies
cerasonar’s Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options.

You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers’ respective websites.

Children’s Information
Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.

cerasonar does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.

Online Privacy Policy Only
Our Privacy Policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collect in cerasonar. This policy is not applicable to any information collected offline or via channels other than this website.



Usage analysis Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin, 4, Ireland.
Google Analytics uses so-called “cookies”, text files that are stored on the user’s computer and which enable an analysis of the use of the website by them. The information generated by the cookie about the use of the website by the user is usually transferred to a Google server in the USA and stored there.

The storage of Google Analytics cookies is based on Art. 6 para. 1 lit. f DSGVO. The provider has a legitimate interest in the analysis of user behaviour in order to optimise both the website and advertising.

IP anonymisation
Our company has activated IP anonymization on this website. As a result, your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before it is transmitted to the USA.

On behalf of the operator of this website, Google will use this information to evaluate the use of the website by the users, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the internet.

Browser plugin
The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google. Users can prevent the storage of cookies by adjusting their browser software settings accordingly; however, this offer points out to users that in this case they may not be able to use all the functions of this website to their full extent. Users can also prevent the collection of data generated by the cookie and related to their use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

You can find further information on the use of data for advertising purposes by Google, setting and opposition possibilities on the websites of Google:

https://www.google.com/intl/de/policies/privacy/partners/ (“Google’s use of data when you use our partners’ websites or apps”),
http://www.google.com/policies/technologies/ads (“Data use for advertising purposes”),
http://www.google.de/settings/ads (“Manage information that Google uses to serve ads to you”) and http://www.google.com/ads/preferences/ (“Determine which ads Google shows you”).

Entering into a contract for order processing
We have signed a contract with Google to implement the strict European data protection regulations.


MailerLite
This website uses MailerLite for the sending of newsletters. The provider is MailerLite LLC, UAB “MailerLite”, Paupio st. 46, LT-11341 Vilnius, Lithuania.
MailerLite services can, among other things, be used to organize and analyse the sending of newsletters. The data you enter for the purpose of subscribing to the newsletter are archived on MailerLite’s servers in Lithuania (EU).
If you do not want to permit an analysis by MailerLite, you must unsubscribe from the newsletter. We provide a link for you to do this in every newsletter message. Moreover, you can also unsubscribe from the newsletter via email to info@cerasonar.de

Data analysis by MailerLite

MailerLite enables us to analyse our newsletter campaigns. For instance, it allows us to see whether a newsletter message has been opened and, if so, which links have been clicked. This enables us to determine which topics and articles are in demand. The outcome of this analysis can be used to better tailor future newsletters to subscribers’ interests.

Moreover, once the e-mail was opened and/or a link was clicked, we are also able to see whether any previously defined actions were taken (conversion rate). This allows us to see, for example, if you have made a purchase after clicking on the newsletter.
MailerLite also enables us to divide the subscribers to our newsletter into various categories (i.e. to “cluster” recipients). For instance, newsletter recipients can be categorized based on age, gender or place of residence. This enables us to tailor our newsletter more effectively to the needs of the respective target groups.

For detailed information on the functions of MailerLite please follow this link: https://www.mailerlite.com/features.

Legal basis
The data is processed based on your consent (Art. 6 Sect. 1 lit. a GDPR). You may revoke any consent you have given at any time by unsubscribing from the newsletter. This shall be without prejudice to the lawfulness of any data processing transactions that have taken place prior to your revocation.

Storage period

The data you archive with us for the purpose of the newsletter subscription shall be archived by us until you unsubscribe from the newsletter. Once you cancel your subscription to the newsletter, the data shall be deleted from our servers as well as those of MailerLite. This shall not affect data we have been archiving for other purposes.
For more details, please consult the Data Protection Regulations of MailerLite at: https://www.mailerlite.com/privacy-policy. 

Execution of a contract data processing agreement
We have concluded a contract with MailerLite, in which we require MailerLite to protect our customers’ data and to refrain from sharing such data with third parties (Data Processing Agreement).

Live chat tool Tidio LLC
If you use the live chat tool to contact us, the data you voluntarily enter there (name, e-mail address, message) will be processed by us in accordance with Art. 6 Para. 1 S. 1 lit. b DSGVO for the purpose of answering the enquiry within the framework of contract processing. In addition, the use of this tool serves to safeguard our legitimate interests in effective and improved customer communication in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO, which outweigh the interests of our customers. The data will then be deleted. Within the scope of a processing on our behalf, the third party provider Tidio LLC provides us with the services to provide the live chat tool. All data collected during the use of the chat tool will be processed on its servers.

Tidio LLC is located in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

Conclusion of a contract on order processing
We have entered into a contract with Tidio LLC in which we commit Tidio LLC to protect our customers’ data and not to pass it on to third parties (contract for commissioned data processing).

Analysis Tool Hotjar
Our website uses the web analysis service Hotjar of Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe, Tel: +1 (855) 464-6788).

This tool allows you to track movements on the websites where Hotjar is used (so-called heat maps). For example, you can see how far users scroll and which buttons users click on how often. Furthermore, the tool also makes it possible to obtain feedback directly from the users of the website. Above all, Hotjar’s services can improve the functionality of the Hotjar-based website by making it more user-friendly, more valuable and easier for end users to use.

When using this tool, we take special care to protect your personal data. For example, we can only track which buttons are clicked, the path of the mouse, how far it scrolls, the screen size of the device, device type and browser information, geographic location (country only) and the preferred language to display our website. Areas of the websites where personal data of you or third parties are displayed are automatically hidden by Hotjar and therefore cannot be traced at any time. In order to exclude the possibility of direct personal references, IP addresses are only stored and processed anonymously. However, Hotjar uses various third-party services such as Google Analytics and Optimizely. It may therefore be the case that these services collect data that are transmitted by your browser as part of web page requests. These would be, for example, cookies or your IP address. In these exceptional cases, in accordance with Art. 6 para. 1 letter a DSGVO, this processing is carried out on the basis of the consent you have given for the purpose of statistical analysis of user behaviour for optimisation and marketing purposes.

Deactivating Hotjar
Hotjar offers every user the option of preventing the use of the Hotjar tool by means of a “Do Not Track” header, so that no data about the visit to the respective website is recorded. This is a setting that is supported by all common browsers in current versions. To do this, your browser sends a request to Hotjar to disable tracking for that user. If you use our websites with different browsers/computers, you must set up the “Do Not Track” header separately for each of these browsers/computers.

You can prevent Hotjar from collecting your data at any time when you visit a Hotjar-based website by going to our opt-out page https://www.hotjar.com/legal/compliance/opt-out/ and clicking deactivate Hotjar.

For more information about Hotjar Ltd. and the Hotjar tool, please visit: https://www.hotjar.com

The Hotjar Ltd. privacy policy can be found at: https://www.hotjar.com/privacy/

Conclusion of a contract on order processing
We have entered into a contract for order processing with Hotjar to implement the strict European data protection regulations.

Consent
By using our website, you hereby consent to our Privacy Policy and agree to its terms.